Crypto voters could swing New Jersey gubernatorial race

The digital asset advocacy organization Stand With Crypto has released data suggesting that the crypto policy positions of candidates in the 2025 New Jersey gubernatorial race could determine the outcome. 

According to a March 6 notice, Stand With Crypto said roughly 62,000 people had registered with the organization in New Jersey, suggesting that crypto-minded voters could play a role in the state’s November gubernatorial election. During the last race in 2021, Democrat Phil Murphy defeated challenger Jack Ciattarelli by roughly 84,000 votes, with more than 40% of registered voters turning out. 

The advocacy group released the results of a February poll among 400 of its members in New Jersey, showing 63% were more likely to vote for a pro-crypto candidate in the state’s gubernatorial election. The data showed that 17% of individuals in the poll said they would not vote for a gubernatorial candidate opposed to crypto policies. 

“Crypto played a major role in the 2024 general election, and with nearly two-thirds of crypto-aligned voters indicating a preference for pro-crypto candidates, it’s primed to be a key factor in 2025 races as well,” said John Anzalone, a partner at Impact Research, which conducted the poll.

Crypto influencing US elections

During the 2024 cycle, the political action committee (PAC) Fairshake — funded mainly by Ripple and Coinbase — spent roughly $131 million to support candidates in primaries and the general election, many of whom went on to win their seats. The PAC has continued to raise funds for the 2026 midterms, suggesting that it intends to continue influencing US elections with crypto money.